eCommerce News, eCommerce Tips, and eCommerce Best Practice from the team at Gravit-e.
Five SEO rules to live by
Looking back over a decade or more of SEO best practice, we ve compiled a list of simple rules that you can check any SEO plan against to avoid engaging in tactics that may do more harm to your website than good.
Four Tips for Handling Online Returns
In some sectors the return rate for an online business can be as high as 30% or more. We've been handling returns on our platform for a long time and we've learnt a lot about what works, and what doesn't, when it comes to handling returns online.
How to Highlands and Islands eCommerce shipping
We're often asked if our shipping matrix can handle "Highlands and Islands", as many of our customers use couriers that charge extra to reach the more "further flung" areas of the United Kingdom. Of course, our answer is a resounding "YES".
Integration Frustration: Five signs your agency does not understand integration
Many of our customers come to us frustrated with a lack of integration between their eCommerce website and their back office systems. Frustratingly for us, it seems that a lot of agencies are still touting integration services that don t work or lack the back office expertise to truly understand the systems that they are working with.
Arthur is not just a gimic - he's our first step into deploying artificial intelligence into our software stack.
Artificial Intelligence is everywhere - including in our support team, helping us to respond faster and chasing up those pesky website issues!
Is it time to move your advertising budget from Google to Amazon?
Moving ad spend from Google to Amazon makes a lot of sense if you are looking to shift physical or digital products and have them available on Amazon, but will it generate long term ROI?
Kill your Donkeys
Not all CPC campaigns are created equally - what would happen if you went "all in" on your best performing campaigns? It's time to kill the donkeys!
SSL in 60 Seconds
The Jurassic Park Test
About to make a change to your website? Make sure you've applied The Jurassic Park Test to ensure that you'll have a measurable return on investment and can prove that your changes are taking your online business forward.